When it comes to your business, there are many ways you can go about improving its value to customers. While you can add new products and improve your marketing campaign, there is one easy and effective way to add value to your business without spending a lot of time or money: paint it! With a well-executed painting of your business, you will be able to create a welcoming and positive environment for not only yourself and your employees but your customers as well.
Over time, paint fades, which diminishes the value of your business. This hurts the first impression of your business. In some cases, your business changes over time, and it needs a paint makeover. Whatever the case may be, here are a couple of things to keep in mind as you consider a commercial paint job.
1. The New Color Scheme
A new paint job is sure to attract new customers to your business, but it important that you focus on a color scheme. The wrong color palette could turn customers away. You want to ensure that you choose to work with colors that match your business, as this will help not only gain but also retain customers.
You will want to start by selecting colors that are found in your brand (think about looking at your logo and marketing materials). However, this does not mean that you cannot alter these colors a bit to get different hues to enhance the overall curb appeal of your commercial property.
Ideally, you will want to talk to a color consultant or a professional commercial painter about specific recommendations when it comes to the color scheme for your business.
2. The Climate
Aside from the colors that you will want to work with, you will also need to pay close attention to the weather for the type of paint products that will be used and the time of year when you choose to paint your facility. Otherwise, the paint job may be subpar and may not last as long as it should.
Relative humidity, ultraviolet radiation and the intensity and frequency of rainfall are all factors that should be taken into consideration if you are planning to paint the exterior of your commercial facility. These will all impact the performance of the chosen coating system and the overall results of the project. Therefore, it is recommended to speak to an experienced commercial painter about the best time of year to perform a painting project on your property as well as the best products to use.
For more information, contact a company like Lucas Designs, Inc.